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Deduplication - removing costly
duplicate records
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Suppression - stop wasting postal
costs: your stoplist and industry specific i.e. mailing preference service,
mortalities, national goneaways.
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Postcoding - adding and correcting
postcodes
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Mailsort - sorting by postcode to
obtain royal mail discounts on mailing cost
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List rentals - utilising our
database to select names and addresses to enhance your market share
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Mosaic coding - profiling data into
52 geodemographic types showing socio-economic behaviour to allow targeting of
potential responders within strict geographical areas
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Lifestyle profiling - showing data
in terms of lifestyle and purchasing habits from which you can identify high,
medium and low value customers. This information can be used to target others
that 'look like' your existing high value customers.
If you need help to maximise the potential of your database, please call 02380
625490 today.
